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BMW’s innovative manufacturing

October 13th, 2006

BMW has a really strong brand in the marketplace not only for making superior sports sedans but also for the quality of their product. BusinessWeek recently ran an article titled BMW’s Dream Factory that talks not only about the innovative manufacturing behind BMW’s success but also what they do with their people and processes to make sure that everyone wants to contribute to innovation. We definitely don’t see management/labor cooperation in the USA similar to what BMW experiences in their factories (heck, their german competition probably doesn’t have this level of cooperation either!)

The article is worth reading. I believe it’s free for a week on businessweek.com before they then make it protected content.

Links: BusinessWeek.com

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